2021年臺灣工商心理學學會年會暨國際學術研討會

In recent decades, technology has been progressed and expanded at a rate faster than ever. Internet, 5G, AI, and all big data analysis techniques have not only gained attention from all imaginable fields, but also facilitated transformation and advancement in organizational management. Technology has revolutionized management strategies, business models, learning behaviors in organizations, organizational innovation, work environment, and even overall decision making. While confronting tremendous technological changes and great piles of data, how organizations employ technology to learn, to share knowledge, to coordinate human resources, to communicate with the social media and to advertise the brand become increasingly vital to the prosperity of the organization. Investigation into the possible organizational transformation and all the applicable integrations are exciting for researchers and practitioners to explore.

Thus, with respect to organizational management, integration of data, human resources and the environment is clearly critical. Apparently, it is rather challenging to filter data with criteria of credibility, quality and meaningfulness. To avoid failures in human decision-making due to faulty, incomplete, or imprecise data, which has also been known as a catchy phrase described “garbage in, garbage out”, a misery impeding the function and effectiveness of the organization, questions such as how to collect, capture and interpret data are all waiting to be answered.

This year, the theme of the conference is “The integration of data, people, organizations and the environment.” We will explore the possibilities of the integration of different areas to formulate new strategies of action so as to effectively help organizations seize future opportunities. With the convening of this conference we hope to find some solutions to problems emerging with technology revolution. We are looking forward to papers addressing related issues to open up further discussions and new perspectives.